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Welcome to my site where I post regularly about all things digital marketing.

As a brief introduction, I am founder of Regroup Media and Regroup China, businesses that are dedicated to helping brands increase their market share both in the West, and in China; the largest online marketplace in the World.

Enjoy the commentary and feel free to engage.

For more information on me, click here for my LinkedIn profile – http://uk.linkedin.com/in/scottmuir

Core Expertise
  • Digital Marketing for China
  • WeChat Marketing
  • Weibo Marketing
  • Baidu PPC & SEO
  • Google PPC & SEO
  • E-commerce development – Magento & Shopify
  • App Build
Notes from the China Marketing & Strategy Programme, Shanghai, May 2015

I was lucky enough to be invited to the China Marketing & Strategy Programme this month, hosted at Fudan University, in...

by scodaauthor  |  May 25, 2015
Luxury Brands in China – Challenging Times Ahead

As MD of Regroup China (part of Regroup Media), we help our Clients develop strategies for establishing and promoting a...

by scodaauthor  |  March 21, 2015
E-Commerce In China – Training

This week was the first of our Digital China training sessions that my agency (Regroup Media) will host around major...

by scodaauthor  |  February 26, 2015
Google In Russia – Uncertain Times Ahead

There are uncertain times ahead for Google and other Western giants, such as Facebook, in Russia, in the wake of...

by scodaauthor  |  February 12, 2015
e-Commerce in China – Training

Regroup to run an E-Commerce in China Training session in London, on 28th November, in conjunction with China Britain Business...

by scodaauthor  |  October 11, 2014
Conversion Conference 2014- date’s announced for London

Rising Media’s annual Conversion Conference at London’s Olympia looks to be a belter this year, with a great line-up of...

by scodaauthor  |  September 9, 2014
The Monetisation of Pinterest

Pinterest has announced intent to launch promoted pins in the UK following the US launch earlier this year. The move...

by scoda subscriber  |  September 6, 2014
London welcomes Premier Li – Strengthening Anglo-China Relations

It was a pleasure to attend Premier Li’s speech this week in London, against the prehistoric backdrop of the National History...

by scoda subscriber  |  June 21, 2014