About
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Welcome to my site where I post regularly about all things digital marketing.

As a brief introduction, I am founder of Regroup Media and Regroup China, businesses that are dedicated to helping brands increase their market share both in the West, and in China; the largest online marketplace in the World.

Enjoy the commentary and feel free to engage.

For more information on me, click here for my LinkedIn profile – http://uk.linkedin.com/in/scottmuir

Core Expertise
  • Digital Marketing for China
  • WeChat Marketing
  • Weibo Marketing
  • Baidu PPC & SEO
  • Google PPC & SEO
  • E-commerce development – Magento & Shopify
  • App Build
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Regroup Germany launch Happy People’s 1st Foray into e-commerce

We are proud to announce the launch of Happy People’s first e-commerce store at https://www.happypeople.de/, designed and built by the...

by scott  |  May 3, 2021
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WeChat Mini Programs – Selling to China via WeChat Webinar

WeChat’s Mini Programs can facilitate e-commerce functionality on WeChat and is amongst the most popular in China for social commerce....

by scott  |  March 2, 2021
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Regroup Launch the New AirLabs Website

We are proud to announce the launch of the new AirLabs web site – https://www.airlabs.com/. AirLabs is a world-leading pioneer...

by scott  |  February 19, 2021
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Regroup Launch Iconic UK Lamp Brand Anglepoise via Online Channels in China

We are pleased to announce the launch of Anglepoise’s digital presence in China. Anglepoise has been making lamps for over...

by scott  |  January 27, 2021
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The Great British Food Program

It is great to see the first shipment for the Great British Food Program WeChat store is on its way...

by scott  |  January 15, 2021
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The Great British Food Program

We are happy to be co-hosting the upcoming webinar for the Great British Food Program; helping UK food and drink...

by scott  |  October 21, 2020
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The Great British Food Programme, an initiative delivered by Business West, is partnering up with Regroup China, a digital marketing agency which specialises in driving Chinese cross-border eCommerce sales, to launch the Great British Food Store.

Great to announce Regroup China’s involvement in this very exciting project. A trailblazing initiative involving DIT and Business West, helping...

by scott  |  October 15, 2020
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It’s our 10th anniversary!

It’s our 10th anniversary! 10 long years in an ever-changing digital landscape. It has been an incredible journey which has...

by scott  |  October 8, 2020