About
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Welcome to my site where I post regularly about all things digital marketing.

As a brief introduction, I am founder of Regroup Media and Regroup China, businesses that are dedicated to helping brands increase their market share both in the West, and in China; the largest online marketplace in the World.

Enjoy the commentary and feel free to engage.

For more information on me, click here for my LinkedIn profile – http://uk.linkedin.com/in/scottmuir

Core Expertise
  • Digital Marketing for China
  • WeChat Marketing
  • Weibo Marketing
  • Baidu PPC & SEO
  • Google PPC & SEO
  • E-commerce development – Magento & Shopify
  • App Build
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What is Double 12? And Why is it Important for Western Brands?

For retailers in the West promoting their products to China, the emergence of Double 12 (12th of December) is becoming...

by admin  |  December 2, 2019
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Getting China Ready – Regroup Sponsor and Speak at Getting ‘China Ready’ Event with London & Partners

We are happy to announce that Regroup China will be the official sponsors and speakers at the upcoming London &...

by admin  |  November 25, 2019
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Why WeChat Mini Programs can be key for UK brands wishing to test the market in China

As anyone who has visited China recently will know, WeChat is enormous, with over 1- billion users, it is the...

by admin  |  November 11, 2019
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New Regroup China web site launched

We are pleased to announce that the new Regroup China web site is launched at https://www.regroup-china.com/. Regroup China provides dedicated...

by admin  |  October 31, 2019
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Regroup is selected as the official digital partner for Best of British 2019

We are proud to announce that Regroup has been selected as the official digital partner for Best of British 2019;...

by admin  |  June 6, 2019
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Regroup are taking part in this years Take Your Business Global event at the Ivy in London

Join us to find out the optimum channel mix for global commerce and hear from a whole host of retailers...

by admin  |  April 26, 2019
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Scott Muir to speak at E-Business Club event – eCommerce – Selling Your Products direct to the Chinese Consumer

Learn how to engage with the biggest ecommerce marketplace. This half day workshop will focus on the steps your business...

by admin  |  January 23, 2019
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Regroup to run WeChat seminar in conjunction with the CBBC in London: Boosting engagement and sales through WeChat Mini-Programmes

Launched in January 2017, WeChat mini-programmes, or sub-apps within WeChat official accounts, have widened possibilities for marketers by adding additional...

by admin  |  January 10, 2019